Mon Jul 9 2012, 3:15pm

By caseorganic




Geoloqi founders featured in Inc Magazine’s 30 Under 30

Geoloqi Co-founder Aaron Parecki were honored to be included in this year’s 30 Under 30 from Inc Magazine! We’re honored to be included in a list of founders that includes, among others, Jess3′s Jesse Thomas and Leslie Bradshaw, Pinterest’s Ben Silbermann & Evan Sharp, Dwolla’s Ben Milne, and Spotify’s Daniel Ek!

Geoloqi founders featured in Inc Magazine's 30 Under 30

You can read more about Geoloqi in Inc Magazine here, or check out the entire list at


Wed May 23 2012, 11:11am

By caseorganic




Geoloqi Named one of Entrepreneur Magazine’s 100 Brilliant Companies

Geoloqi Named one of Entrepreneur Magazine's 100 Brilliant Companies

Geoloqi is honored to have been featured as one of Entrepreneur Magazine’s 100 Brilliant companies! Below is an excerpt of the article, and you can read more here

“During her keynote speech at the 2012 South by Southwest Interactive festival in Austin, Texas, Geoloqi CEO Amber Case proclaimed that the next generation of location-based apps and analytics would transform the mobile phone into a “remote control for reality,” with people as the metaphorical buttons. The problem with the current state of things, she lamented, is that you “miss a lot of life looking at the screen all the time.” …more

Geoloqi Named one of Entrepreneur Magazine's 100 Brilliant Companies

“With Geoloqi, you can make apps to fix that–apps that work in the background, alerting you only if something needs to be done. The Portland, Ore.-based company provides a turnkey platform that makes it easy to add next-generation geolocation functionality to apps and mobile devices. The company demonstrates its capabilities to potential clients and partners with its own app, which has features like “Don’t Eat There” (it pings you if you’re near a restaurant that has gotten too many bad reviews). Case and co-founder Aaron Parecki programmed a set of location-based features that automatically turn lights on or off when they enter or leave their houses.” …more

“Ambient-location technology, as Case describes geolocation, “has incredible implications for the end-user.” Other developers, she hopes, will take the technology and run with it, since her main focus is on big organizations. Already, Geoloqi has partnerships with app-development platforms like Appcelerator and a project with personnel recovery firm TATE to help track the global staffs of clients such as the Peace Corps, pushing emergency alerts upon entry to dangerous areas.” …more

Geoloqi named Entrepreneur Magazines 100 Brilliant Companies

Thanks again to everyone that’s worked with, worked on and supported Geoloqi as we’ve grown from a small project to an emerging company. Check out the other Entrepreneur Magazine featured companies here.


Tue Mar 13 2012, 1:13pm

By loqi




Geoloqi adds Appcelerator, Factual and Locaid partnerships, covered by TIME, Wired, CNet and VentureBeat and more at SXSW

We are pleased to share the news resulting from Amber Case’s keynote yesterday at SXSW Interactive. At the event, she shared that Geoloqi has established three key partnerships with Appcelerator, Factual and LocAid. These three partners help extend the Geoloqi platform into the hands of 1.6 million mobile app developers, to over 350 million phones, with a database including more than 60 million places of interest. The audience filled the room to capacity with 3,200 people and another 1,000 in overflow rooms with a livestream link.

Amber Case speaks to a packed ballroom at SXSW 2012 - Photo by Sheryl Maloney


We’re excited to share some of the great coverage we’ve been getting so far!

SXSW: Why Geo-Fencing Might Change Your Life (and Make You Believe in Location Sharing) “Imagine a world in which location-based applications were used less to merely identify location than to dynamically coordinate one’s personal data and agenda, making the accessing of information easier and more efficient.” – Time

Smartphone Battery Dead Again? Geoloqi Locates a Possible Solution “It’s notoriously annoying to handle all of this as a developer,” independent mobile security researcher Ashkan Soltani told Wired. “Geoloqi wraps everything together for third-party developers in a streamlined package, while also adding analytics services to sweeten the deal.” – Wired

How cutting edge geolocation can change everything This afternoon at the South by Southwest festival here, Geoloqi founder and CEO Amber Case gave a keynote talking about the state of the art in geolocation, and how new tools like those from her company and others are changing the world. – CNet

Geoloqi, Solver of the Great Location Problem, Partners Up Portland startup Geoloqi has been heralded as the one company to have finally cracked the code. It’s no accident. “We didn’t want to work on problems everyone is working on,” co-founder Amber Case told me. “We want to solve the hard ones.” – PandoDaily

Geoloqi adds 3 partnerships, extends reach to 1.6M devs The tools Geoloqi offers can be used to develop with any carrier and on any smartphone. These include geofencing, which allows an application to monitor a specified area and provide interactions to users based on whether they’re in that zone, “battery-safe trigger zones,” which tells an app to reduce its GPS monitoring based on whether a user is near a geofence, and “location-based messaging” which pings a user with information relevant to where they are. – VentureBeat

SXSW 2012 Apps Buzz Is Location, Location, Location Geoloqi makes a host of different location notifications that could have myriad consequences for consumers and businesses. Users can ask for notification reminders (“Don’t forget the tomato sauce!”) when arriving at a destination. – Huffington Post

Geoloqi Extends Platform with Appcelerator, Factual and Locaid Partnerships Geoloqi, a powerful platform for next-generation location based services, today announced strategic new partnerships with Appcelerator, a leading cross-platform mobile development platform; Factual, a large-scale data aggregation platform with a Global Places API; and Locaid, the world’s largest carrier location platform. – Directions Magazine

Ambient Location and the Future of the Interface Case is interested in the next generation of location, one that is ambient because it sits in the background and solves problems. Hence she has developed a platform called Geoloqi, a private location-sharing app to help address her frustrations. At SXSW she announced new partnerships with appcelerator, factual and Locaid to move Geoloqi to the next level. – Porter Novelli Blog

“Cyborg Anthropologist” (and CEO of Geoloqi) Amber Case at SXSWi 2012! When asked how GPS-based apps can change the world, Case answered, “Once you break down the barriers of space, then you start getting superpowers, this omniscient idea of where people are.” – What’s Trending

Location, location, location at SXSWi Geoloqi also found a way to keep battery usage down, a plague on location-services that are always monitoring where in the world you are. – NOW Toronto


We don’t yet have a video link to the keynote from SXSW, but you can see Amber in action on an episode of Qualcomm Spark.


Sun Mar 11 2012, 10:10am

By caseorganic




Geoloqi Extends Platform with Appcelerator, Factual and Locaid Partnerships

Geoloqi Extends its Reach to 350 Million Mobile Devices, 1.6 Million Mobile Developers, and a Database of 60 Million Places Globally, Giving Carriers and OEMs a Location-Based Platform Like Never Before

Austin, TX (SXSW Interactive) – March 11, 2012 – Geoloqi, a powerful platform for next-generation location-based services, today announced strategic new partnerships with Appcelerator, a leading cross-platform mobile development platform; Factual, a large-scale data aggregation platform with a Global Places API; and Locaid, the world’s largest carrier location platform. Through these partnerships, Geoloqi is significantly enhancing its location data and analytics offering while expanding its reach to millions of new developers and end users through Locaid and Appcelerators’ customer bases.

Geoloqi is a complete cross-platform location solution that is device, language and carrier agnostic allowing developers to easily layer geolocation onto any IP connected device or application. Geoloqi is creating a one-stop shop for the enterprise and developers to unlock the full potential of real-time location-based services. These strategic partnerships not only give Geoloqi a distinct advantage in location data and application development services, but also give carriers and handset manufacturers new technology for true real-time location tracking, for the first time. The platform also enables persistent background location tracking, real-time location tracking, intelligent battery management and geofencing, rich location and dwell-time analytics, and location messaging.

“These partnerships greatly enhance location technology for our collective customers and provide new opportunities for the enterprise,” said Amber Case, CEO and co-founder of Geoloqi. “We are building the future of location services – key functionality for layering next-generation location technology onto any application or device. We’re confident that these partnerships will drive open new markets and accelerate location technology more rapidly into the future.”

Learn More about the Partners


Winner of the 2012 GSMA Global Mobile Award for “Best Cloud-Based Technology,” Appcelerator’s Titanium is the leading mobile platform that powers more than 35,000 applications deployed on 40 million devices worldwide. Through the partnership, the Geoloqi API and complete toolkit is now available in Appcelerator’s marketplace, giving its customers access to rich, real-time location technology while giving Geoloqi access to Appcelerator’s global network of over 1.6 million developers.

“Appcelerator customers have been asking for a true, turnkey geolocation solution and location-based analytics platform for some time now, and we finally found one in Geoloqi that can meet the needs of our enterprise customers,” said Jeff Haynie, CEO of Appcelerator. “Its powerful toolkit is an essential addition to our app development marketplace, and we’re excited to begin offering Geoloqi technology to our customers next quarter.”


Factual has created the definitive global location database of local businesses and points of interest, and currently offers access to 60 million entities in 50 countries. Geoloqi’s partnership with Factual gives customers access to Factual’s immense location database and significantly extends Geoloqi’s data and storage capabilities.

“We are really thrilled to be part of Geoloqi’s rich SDK for developers,” said Eva Ho, VP of Marketing & Operations at Factual. “Adding our more than 60 million US businesses and POIs to their suite of tracking, geofencing and messaging tools will give developers everything they need to quickly build the next amazing app. Definitely a nice marriage of our strengths.”


Locaid is the world’s largest location-as-a-service company. The partnership gives Geoloqi access to its over 350 million mobile devices in North America, and gives Locaid’s enterprise customers real-time handset-based location technology, greatly enhancing the carrier-only location services previously available.

“Mobile developers want the best of both worlds from location companies: the whiz-bang tools from device-based location and the massive footprint and no battery-drain from network location. Together, Locaid and Geoloqi give developers a one-two punch, the first such partnership in the history of location-based services,” said Rip Gerber, Locaid president and CEO. “Now, companies large and small can combine Geoloqi’s check-ins, location-based messaging, geofence alerts and real-time maps with Locaid’s 350 million device footprint and privacy services to create amazing capabilities and apps for any device, anywhere, locatable anytime. Personally, I’m also delighted to be working with world’s foremost cyborg anthropologist.”

About Geoloqi

Geoloqi is a powerful platform for real-time location based services, making it simple for enterprise partners, OEMs and mobile developers to quickly add rich geolocation functionality to apps and devices. It provides a complete, real-time toolkit for tracking, messaging, battery management, geofencing, storage and actionable analytics, with a language agnostic SDK and proprietary API. Founded in 2010, Geoloqi is based in Portland, Oregon and backed by Portland Seed Fund and TIE. For more information on Geoloqi, please visit

About Appcelerator

Appcelerator’s Titanium is the leading mobile platform of choice for thousands of companies who are seizing the mobile opportunity. With more than 35,000 applications deployed on 40 million devices, Appcelerator’s Titanium Platform leverages over 5,000 mobile device and operating system APIs to create native iOS and Android apps as well as HTML5 mobile web apps. Customers who standardize on the Titanium Platform get to market 70% faster and can quickly optimize business results with analytics–driven insights into user behavior and app performance. The open and fully extensible Titanium Platform makes it easy to integrate data, content and services from a variety of sources into mobile applications to leverage best–of–breed capabilities. Appcelerator Cloud Services (ACS) provides instant social, location, communication and content features for user-centric mobility. ACS is pre-integrated into the Titanium Platform and is also separately available for all mobile developers and publishers. Appcelerator’s worldwide ecosystem includes 1.6M developers and hundreds of ISVs and integration partners. Please visit

About Factual

Factual is a large-scale data aggregation platform that provides high value data and services to developers, publishers and enterprises. The sources of data come from premium partners, developers, user communities and the web. Its core offering is a powerful set of open APIs around Global Place data which includes more than 60 million businesses and points of interest in 50 countries. Factual was founded in 2007 by Gil Elbaz, co-founder of Applied Semantics which originally developed ASI AdSense. Factual is funded by Andreessen Horowitz and Index Ventures. For more information on Factual, go to

About Locaid

Locaid is the world’s largest Location-as-a-Service (LaaS) company. We operate a location privacy platform that allows mobile developers to locate over 350 million devices for enterprise authentication, fraud management, consumer location services and opt-in mobile marketing. Locaid locates smartphones, feature phones, tablets and any mobile device on leading wireless carriers, including América Móvil, AT&T, Rogers, Sprint, T-Mobile, TELUS, and Verizon Wireless. Locaid also helps shape and enforce location privacy policies via leadership roles on governing associations, including the CTIA, MMA and IAPP. The largest financial institutions, mobile marketers, M2M platforms and mobile service providers get network location from Locaid. Location Matters.™ You can locate us at

Media Contact

If you are press attending SXSW Interactive and would like to speak with Amber Case, CEO of Geoloqi please reach out to:
Vanessa Camones or Jennifer Lankford
theMIX agency for Geoloqi
415-412-2856 or [email protected]

Geoloqi SDK Launch Covered by Forbes, TechCrunch, ReadWriteWeb, GigaOM, VentureBeat

On Feb 23rd, Geoloqi launched to the world the next generation location platform aimed at revolutionizing location. We’ve been overwhelmed by the positive response we’ve received. We’re excited to share some of the great coverage below:

The Holy Grail of Rich Location Data Made Easy with new SDKs from Geoloqi
“The holy grail of mobile geo-location services is persistent, aware, real-time data delivered straight to your device…Portland-based startup Geoloqi thinks it can pull it off.” – ReadWriteWeb

Geolocation Heats Up With Geoloqi’s Battery Saving Tech
“One of the primary problems with location-tracking apps today is that they have a tendency to drain smartphones’ batteries by always running the GPS in the background, or constantly pinging cell towers. With the Geoloqi SDK, however, Case explains that algorithms know when to turn the GPS on and off. For example, if an app is using geofences, it knows that the GPS doesn’t have to constantly be running unless you’re near those geofences, she says.” – TechCrunch

Checking in with Geoloqi: Amber Case of Next-Gen Geo-Tracking and Keeping (some stuff) Free “As of this morning, Geoloqi has opened the floodgates to new users and customers to build upon their platform in what seems to be any direction imaginable. “If it’s a company looking at a mobile strategy that deals with location,” Case says, “We can handle it.”” – Forbes

Geoloqi Helps Location Based Services Take Flight
“Geoloqi offers a cross platform SDK for iOS and Android that can be ported to Windows and other devices and can work on any carrier network. Developers can enable geofencing, automatic check-ins and location-based messaging, which is one of the most promising opportunities for marketers to target consumers. There’s also rich analytics for tracking users, dwell time, visitors and geofencing.” – GigaOM

Cyborg anthropologist’s startup brings people & computers closer together
“The startup has been the buzz of the Internet for a couple months, but today marks its official launch as well as the availability of its fully agnostic SDK for iOS and Android, as well as its proprietary API.” – Venturebeat

Geoloqi Offers Up Tools so Location Apps can Finally Realize Their Potential
“The Geoloqi SDK enables accurate, customizable geofencing, auto check-ins, and automatically manages a device’s battery life while using location, so users can run the app all day without significant battery daring.” And that fact that it plans to offer up this technology for other developers means that a fleet of battery-saving, more immersive location apps could hit in the foreseeable future.” – Digital Trends

Geoloqi Launches Platform for White Label Geolocation Apps
“With Geoloqi, we’re able to track our personnel in real-time, anywhere in the world, on any device, ultimately saving lives in the process,” said David Ayres, of TATE, Inc.” – SiliconAngle

Geoloqi exits beta, reveals geolocation tools for enterprise developers
“Geolocation has the potential to become an indispensable part of our lives,” said Amber Case, CEO and founder of Geoloqi, in an interview with FierceMobileContent. “But in order for geolocation to be a valuable service to end users, the technology needs to be invisible yet opted into, private, and secure.” – Fierce Developer

Real-Time Location Platform Heats up on iPhone, Android
“We want to bridge the first generation of location services to the next generation of location services. Not just point based. Not just carrier based. Not just one aspect of location services,” said Geoloqi’s Amber Case.” – ProgrammableWeb

Portland’s Geoloqi Launches its Next-Generation Location Tracking Platform
“Geoloqi’s technology runs in the background of smartphones, passively tracking their location. It handles the information instead of working through a third party. That’s a change from today’s standard location apps, which require effort on part of the user.” – Oregonian

Geolocation Takes Off
“Geoloqi features a language agnostic SDK for iOS and Android, with a complete stack of geolocation tools, including geo-fencing, messaging, security and analytics. Their secret sauce is in the algorithms that conserve battery life, minimizing GPS, WiFi and cellular pings, while delivering 20 ft accuracy with “opt-in” control.” – Daily Wireless

Press Resources

For more press resources and coverage, visit the Press Page, and you can follow Geoloqi on Twitter as well!